Business View

  • Subscribe to our RSS feed.
  • Twitter
  • StumbleUpon
  • Reddit
  • Facebook
  • Digg

Friday, 15 June 2007

Trading a bow and arrow for a laptop

Posted on 17:08 by Unknown
Posted by Rebecca Moore, Google Earth team

Recently, several of us on the Google Earth team had the great honor to meet with Chief Almir, leader of the Surui Indian tribe in the Brazilian Amazon. Chief Almir had travelled for many hours and thousands of miles to our Google headquarters in Mountain View, in order to propose an unusual partnership. He had come to ask for our help in protecting the rainforest lands as well as the culture and lives of his people.

The Amazon rainforest and its indigenous peoples are disappearing rapidly. This has serious consequences locally and globally, both for our environment and for the cultural diversity of our planet. If you look at the Surui land today in Google Earth (search on "Ministro Andreazza, Brazil" and then head due east), you'll see that their "island" of healthy, green, primary rainforest is surrounded almost completely by clear-cut, barren land. The stark contrast at their boundary is dramatic, and begins to convey what is at stake.



During his visit, Chief Almir proposed that, in collaboration with their partner, the Amazon Conservation Team, we work together to annotate Google Earth with informative markers and photographs that show the Surui villages, hunting grounds, sacred sites, and cultural sites as well as areas where they've found illegal mining and logging incursions onto their land. By doing so, he hopes to raise global awareness of the Surui people's struggle to preserve their land and culture, by reaching the more than 200 million Google Earth users around the world.

In the early 1980's, Almir's father, Chief Marimo, entered into tribal legend by single-handedly stopping a logging truck full of men with machine guns and revolvers, using only his bow and arrow. His son, Chief Almir, told us that he had realized that the time had now come "to put down the bow and arrow, and pick up the laptop."

We're excited to help Chief Almir on this project. It will take time, but when completed, we hope that it will have a positive impact on the lives of the Surui people and other Amazon tribes.

Email ThisBlogThis!Share to XShare to Facebook
Posted in Outreach | No comments
Newer Post Older Post Home

0 comments:

Post a Comment

Subscribe to: Post Comments (Atom)

Popular Posts

  • Rise and Shine!
    Posted by Quarup Barreirinhas, Software Engineer As the amateur photographers among you will know - or anyone who's ever watched the sun...
  • Bioneers, Day Two
    Sunday’s plenary sessions at Bioneers brought more people from all over the globe into one room to collectively vocalize the issues they’re ...
  • Helpful maps for the Inauguration
    There is most definitely a buzz in the air.  Hundreds of thousands of people are streaming into Washington D.C. to see Barack Obama sworn in...
  • Introducing... Street View!
    Posted by Stephen Chau, Product Manager Here on the Google Maps team we constantly strive to make high-quality imagery of the world availabl...
  • Climate change in our world
    Posted by Ed Parsons, Geospatial Technologist and Phil Verney, Google Earth Community Development Of the challenges surrounding global clima...
  • YouTube-style Embeddable Maps
    Posted by Jess Lee, Product Manager, Google Maps Today we're excited to announce a new feature on Google Maps that allows you to add map...
  • Clean up the World this weekend
    Clean Up the World Weekend is scheduled for September 19-21. Conducted by cleanuptheworld.org in partnership with the United Nations Enviro...
  • Another way to take in the view
    Posted by Jie Shao, Software Engineer I'm pleased to announce a whole new method for cruising the streets: Street View via search. In th...
  • Minnesota Bridge Collapse
    Posted by Jess Lee, Google Maps product manager Yesterday the I-35W Bridge connecting Minneapolis and St. Paul collapsed during rush hour. ...
  • Map making in new worlds
    We are pleased to announce the launch of Google Map Maker, mapmaker.google.com , for 43 new countries and territories, including Argentina, ...

Categories

  • gadgets
  • Map Maker
  • Mobile
  • Outreach
  • Quiz
  • real estate
  • Street View
  • Tip of the week
  • Transit

Blog Archive

  • ►  2009 (11)
    • ►  January (11)
  • ►  2008 (257)
    • ►  December (17)
    • ►  November (16)
    • ►  October (27)
    • ►  September (33)
    • ►  August (16)
    • ►  July (20)
    • ►  June (17)
    • ►  May (25)
    • ►  April (30)
    • ►  March (16)
    • ►  February (25)
    • ►  January (15)
  • ▼  2007 (137)
    • ►  December (19)
    • ►  November (27)
    • ►  October (26)
    • ►  September (13)
    • ►  August (14)
    • ►  July (13)
    • ▼  June (11)
      • It's a click & drag situation
      • Google Earth Outreach
      • Put your business on Google Maps
      • More than the sum of its parts
      • Add your reviews to businesses on Google Maps
      • Trading a bow and arrow for a laptop
      • Google Maps in Sweden
      • Help Model a City!
      • Google Earth KML Gallery
      • The JetBlue point of view
      • Hop on the bus, Gus. Or the train. Or the subway.
    • ►  May (14)
Powered by Blogger.

About Me

Unknown
View my complete profile